Haier's flagship store opening at packages mall
The store is situated in the provincial capital's iconic and ever popular Packages Mall.
LAHORE (Dunya News) - Haier, Pakistan’s premier brand of home appliances and electronics and the market leader in most major categories is set to make further inroads in to the market, with the opening of their first flagship store in Pakistan.
Due to open its doors to customers on Saturday the 18th of November , the spanking new flagship store is situated in the provincial capital’s iconic and ever popular Packages Mall – the shop window for every major consumer brand in the Punjab.
The new flagship store, comprising 1800 sq. ft. of elegantly laid out display area is one of the largest in the industry and designed for ease of movement and hands on customer experience. The branding will reflect Haier’s global leadership position and its market leading success in Pakistan.
The flagship store is designed to carry Haier brand’s entire range of appliances and electronics marketed in Pakistan. These include market leading appliances such as Haier Air Conditioners, Refrigerators and Freezers, Washing Machines, microwaves and other Small Domestic appliances, flat screen LED television sets and much more.
Says Mr. Li Depeng, CEO Haier Pakistan, “The flagship store reflects Haier’s strong relationship with the Pakistani consumer, and the brand’s commitment to make available in Pakistan the best products in terms of engineering design, innovation, technology and proven reliability at affordable prices”, and added that this investment is also our way of saying a big ‘thank you’ to the people of Pakistan for taking Haier to their heart and making the brand a market leader in Pakistan.
Mr. Li Depeng, is representative of the new breed of young top executives at Haier Pakistan and having lived here for nearly a decade has deep knowledge of the country, its people, culture and profound understanding of the peculiarities of the Pakistani market.
There is an attractive opening program in the offing, including lucky draws, gift packs and ‘chance-you-luck’ games with valuable prizes on offer.
